CHEEKTOWAGA, NY…

For some, October is the month of Halloween. For others, it’s a celebration of Oktoberfest. For the staff and members of DirectBuy of Buffalo, this October celebrated a month-long effort to raise funds for Breast Cancer Awareness month.

The activities for the month included bake sales every weekend—including a very popular chili cookoff—and a 25-75 raffle, with 75 percent of the raffle going to Roswell Cancer Institute. All totaled, the activities raised more than $700.

“Breast cancer is a very serious matter in general, but it really hits home here. Some of our staff have had cancer strike relatives and our service manager, Mercedes Zoldos, is a breast cancer survivor,” said Mark Klinger, owner of DirectBuy of Buffalo. “While you would always like to raise more money with fundraisers, I’m quite proud of our efforts in October. We’ll probably continue to hold fundraisers for cancer research throughout the year and into 2010.”

In addition to the fundraising activities, DirectBuy of Buffalo organized a Locks for Love hair cutting event on November 14, 2009. The event drew several participants who donated hair. Locks of Love provides hairpieces to financially disadvantaged children under age 18 in the United States and Canada who are suffering from long-term medical hair loss from a variety of diagnoses.

“As a breast cancer survivor, I’m quite touched by the efforts of my co-workers and our members to raise money and awareness for this very important cause,” said Zoldos. “It’s a long road, but I’m a firm believer that every lit bit we raise gets us that much closer to a cure. To that end, I’d have to classify our Breast Cancer Awareness month as a total success.”

DirectBuy clubs across the United States and Canada are active contributors to many local non-profits and charities, including the Boys & Girls Clubs, Salvation Army, YMCA, Homes for Our Troops and various Children’s Hospitals. Locally, DirectBuy of Buffalo sponsored a Habitat for Humanity effort on Guilford Street in Buffalo and regularly donates to charitable efforts like The Ride for Roswell Park Cancer Institute, the Buffalo Humane Society, and Susan G. Komen Race for the Cure.

For over 38 years, DirectBuy has helped consumers enjoy enormous savings on home furnishings, home improvement items, entertainment and outdoor products, and accessories, by providing an avenue to purchase directly from the manufacturer. Conveniently located at 4950 Genesee Street in Cheektowaga, New York, DirectBuy offers members a comfortable setting where they finally have the financial control of buying direct.

For more information on a DirectBuy membership, you can call 716-684-1400 or visit www.directbuy-buffalo.com.

About DirectBuy

Since 1971, DirectBuy has helped hundreds of thousands of families enjoy a better quality of life, enabling them to buy directly from more than 700 manufacturers and their authorized suppliers. Buying direct makes members’ hard-earned money to go much further, while having the selection and choice not available at any retail store. DirectBuy has been serving the greater Buffalo area since 2005. Access to confidential prices, local suppliers, and unparalleled selection helps make members' dream projects a reality.   DirectBuy of Buffalo is one of more than 160 DirectBuy locations throughout North America.

Consumers interested in becoming members may obtain a Visitor’s Pass to attend an Open House by contacting DirectBuy at 716-684-1400, or visiting www.DirectBuy-Buffalo.com. 

To learn more about the superior value and benefits of a DirectBuy membership, visit www.directbuycares.com.